The Beauty by Earth Self Tanner in Fair to Medium is a gradual sunless tanning lotion built around organic aloe vera and coconut, designed for fair-skinned users who want to build color slowly rather than land on a deep shade in one application. The lighter tint reads natural on pale skin and avoids the orange or amber tones common to drugstore tanners.
Use it as a daily moisturizer to build color one shade at a time, or as a one-shot Fair-to-Medium application before an event. The non-toxic formula goes on with a guide tint so you can see coverage, dries clear without staining sheets or clothes, and develops over four to six hours. Safe for face and body.
Beauty by Earth is a clean-beauty brand making natural and organic personal-care products in the USA, including the full self-tanning lineup, USDA-organic lip care, mineral sunscreens, and skincare. Cruelty-free with ingredients clean enough to read on a label.






