Indie Lee is a Connecticut-based clean beauty brand founded by Indie Lee after her own health journey led her to rethink her product routine. The brand’s formulations avoid the usual questionable ingredients — parabens, phthalates, synthetic fragrance, silicones — while delivering results comparable to conventional brands.
The Retinol Alternative Anti-Aging Cream uses bakuchiol and vegan squalane to deliver retinol’s line-smoothing benefits without the irritation, peeling, and sun sensitivity that typical retinoids cause. A cream that can be used morning and night, under sunscreen, without the ‘retinol adjustment period’ most users dread.
Indie Lee is formulated and filled in Connecticut, with third-party safety and efficacy testing before each product release. The brand is certified cruelty-free and has been operating since 2011.